ESA Transforms the E3 Into a Digital Show

  • Ethan Smith
  • 03 Mar 2021

According to the Entertainment Software Association, the E3 2021 will take place this summer. The event is scheduled from 15 to 17 June, and it’s expected to be a total digital celebration.

It looks like the Coronavirus pandemic is still confusing plans, as the ESA  is about to host E3 online this year. The organizers have confirmed this information in response to a request from VGC. The 2020 event has already been canceled due to the COVID-19 pandemic, so ESA organizers considered hosting an online event, but there were difficulties with partners.

Earlier this year, ESA already presented the idea to transform E3 2021 into an exclusively digital event, but considering that most of their partners hosted their own events and broadcasts, it was difficult for the ESA to get the attention of potential participants. Even the PC Gaming Show managed to show about 50 titles, gathering an impressive audience. Ubisoft, Bethesda, and EA have long since found their format, so the E3 event was just an outdated format for the post-COVID world.

The event will take place from 15 to 17 June. There will be several 2-hour broadcasts, an awards ceremony, a preview on June 14, and more modest streams from individual companies, partners, and content creators. One day of 12 hours of broadcasts.

A week before June 15, there will be a series of previews and demos. Content will be provided to members of the press using remote gameplay broadcasts,  which is a common practice during the pandemic. Platform holders such as Sony are expected to participate as well. At least one major company will appear at E3 2021, according to VGC.

ESA promises to give all of the necessary details soon.

Leave a comment